Our Mission
To give organizations a competitive edge by transforming complex challenges into actionable, context-rich insights that save time, enhance workflow, and maximize performance. We will empower our customers with the NextEdge, a forward-looking advantage that turns information into innovation and possibilities into progress, separating the leaders from the followers.
Our Team
Greg Terrell
Founder/CEO
A data-driven leader with over a decade of experience in service operations, distribution, and analytics. I focus on using business intelligence to improve operations, enhance customer satisfaction, and guide strategic decisions. My academic path through Business Administration and Business Analytics has strengthened my ability to bridge technical insight with real-world decision-making.
Brandon Morrison
Managing Member
Experienced Project Manager with 15+ years of leadership supporting high-performance industrial and manufacturing operations. Bringing expertise in ERP systems, KPI development, and continuous improvement, translating complex operational challenges into scalable solutions. Known for driving cross-functional execution and strengthening decision-making through analytics and real-time reporting.
Iven Sanders
Managing Member
Passionate about turning messy, complex data into meaningful insight that drives real-world results. The focus is helping teams use analytics, automation, and AI to solve operational challenges, improve decision-making, and scale intelligently. Work spans multiple areas—from recruiting and scouting analytics to business operations and emerging product lines—building solutions that are practical, scalable, and designed for organizations that can’t afford downtime. Outside of active builds, time is spent exploring new technology, developing new product ideas, and pushing the limits of what data can unlock.